Our Mission

Our mission is to lead California communities to nourish, educate, support,
and empower families in building a healthy future.

Urgent Action

California WIC Association Believes That Black Lives Matter. Read about our reinforced commitment to dismantling systemic racism, challenging individual and organizational implicit bias, and building bridges to health equity by visiting our work in progress (see button below).

COVID-19 Resources

State WIC programs and USDA are working feverishly to make adjustments to enable families to continue to receive WIC benefits, even more critical due to the impact of COVID-19. Local agencies are working with their local organization’s response to COVID-19 and also being mindful of staff wellness.

WIC in the Future

Since 1974, WIC services have improved health and social outcomes among America’s diverse families. Like any successful business or program, WIC needs updating to continue to engage today’s families.

Our Advocacy Work

CWA engages with partners on cross-sector public policy issues
on behalf of the WIC program and families.

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Become a WIC Ambassador

Becoming WIC’s voice in both Sacramento & Washington DC. WIC Ambassadors are organized by Congressional District.

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Cover of WIC-Tech publication

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WIC Tech: A Matter of Equity
Learn more about ways WIC is modernizing and using technology.

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Thanks to the CA state legislators who signed on, asking Congressional leadership to #ExtendTheWICBump! The WIC #fruitandveg increase makes a difference to the shopping carts and plates of so many of your constituents! https://t.co/6HcrEcfg90 calwic photo
The increase to the WIC fruit and vegetable benefit will expire at the end of the month, but Congress can extend it THIS WEEK. Contact your member of Congress and ask them to include the bump for WIC fruit and veg in the Continuing Resolution! https://t.co/yhXJ53AaVy https://t.co/kjdSHpNXNb
On Friday, the continuing resolution that funds the WIC fruit and veg increase is expiring. Tell your member of Congress to #ExtendTheWICBump TODAY, so that WIC families can continue accessing more fruit and vegetables for their families. #WIC #WICWorks #fruitandveg https://t.co/UuHrRm0hDb
The increase to the WIC fruit and vegetable benefit will end on 12/31 unless Congress acts by FRIDAY. Use this link to contact your member of Congress and tell them to #ExtendTheWICBump

https://t.co/pRMWovBM5c
The funding for the increase to the WIC fruit and vegetable benefit will expire in December, unless Congress acts to fund an extension. Here, participants can record a testimonial, upload photos, and more to tell Congress to #ExtendTheWICBump

https://t.co/RF8YCbMOoC https://t.co/I4lTGO983f
California WIC Association
California WIC Association
Thanks to the CA state legislators who signed on, asking Congressional leadership to #ExtendTheWICBump! The WIC #fruitandveg increase makes a difference to the shopping carts and plates of so many of your constituents!

Scott Wiener
Assemblymember Jose Medina
Senator Scott Wilk
Senator Dave Cortese
Senator Dave Min
Senator Steve Glazer
Assemblymember Marc Berman
Senator Rosilicie Ochoa Bogh
Dr. Joaquin Arambula
Assemblywoman Lorena Gonzalez
Assemblymember Luz Rivas
Assemblymember Steve Bennett
Assemblyman Jim Patterson
State Senator Nancy Skinner
California WIC Association
California WIC Association
Do you know about W3 – a WIC Worksite Wellness e-newsletter put together in partnership with CWA and American Red Cross WIC. Each month you will find a different theme or themes around issues and topics that are selected by WIC Wellness Coordinators and staff. This month’s issue has some great information and resources on compassion fatigue, building healthy relationships, finding support groups, and includes a delicious recipe as well. We also list events and happenings in the WIC wellness world. This is a great resource to share for WIC agencies and community partners. Interested in joining the listserv? Email Jodi at jmulliganpfile@calwic.org.

You can check out the latest issue here: https://www.calwic.org/wp-content/uploads/2021/12/W3-News-December-2021-1.pdf.
California WIC Association
California WIC Association
Need to find some calm as you start the last month of the year? Join us for Wellness Wednesday today, 12:30-1:00pm - Yoga Nidra Guided Meditation for Stress Reduction & Balance w/ Rachel Von Cott.

Register at https://us02web.zoom.us/meeting/register/tZcrcO6vqDkuHdSgYClwPLyX960yiM9H_--3.

This is a great way to take a little time for yourself and start of December with a clear mind.
California WIC Association
California WIC Association
The increase to the WIC fruit and vegetable benefit is set to expire at the end of the month, but Congress has an opportunity to extend it THIS WEEK. Contact your member of Congress and ask them to include the bump for WIC fruit and veg in the Continuing Resolution! https://www.house.gov/representatives/find-your-representative #ExtendTheWICBump #fruitandveg #healthyfamilies #healthykids #WIC #WICWorks
California WIC Association

HEALTHY FAMILIES...STRONG COMMUNITIES...BRIGHT FUTURES!

CALIFORNIA WIC ASSOCIATION | 3960 INDUSTRIAL BLVD, SUITE 500 WEST SACRAMENTO, CA 95691 | PHONE: 916-572-0700