Our Mission

Our mission is to lead California communities to nourish, educate, support,
and empower families in building a healthy future.

Urgent Action

California WIC Association Believes That Black Lives Matter. Read about our reinforced commitment to dismantling systemic racism, challenging individual and organizational implicit bias, and building bridges to health equity by visiting our work in progress (see button below).

COVID-19 Resources

State WIC programs and USDA are working feverishly to make adjustments to enable families to continue to receive WIC benefits, even more critical due to the impact of COVID-19. Local agencies are working with their local organization’s response to COVID-19 and also being mindful of staff wellness.

WIC in the Future

Since 1974, WIC services have improved health and social outcomes among America’s diverse families. Like any successful business or program, WIC needs updating to continue to engage today’s families.

Our Advocacy Work

CWA engages with partners on cross-sector public policy issues
on behalf of the WIC program and families.

Sign Up for our E newsletter

Receive our bimonthly e-newsletter and policy alerts.

Become a WIC Ambassador

Becoming WIC’s voice in both Sacramento & Washington DC. WIC Ambassadors are organized by Congressional District.

WIC Worksite Wellness Step It Up Challenge

What: Walking Challenge
Who: California WIC Teams of 6 or less (can be multiple teams per agency)*
When: July 15 – August 15, 2021
Where: Wherever you can get your steps in!
Why: To get moving and meet our individual steps goals!
How: Log your steps by signing up and creating a group at https://worldwalking.org. Please invite Jodi to your group so she can track your progress (jmulliganpfile@calwic.org).

According to the Mayo Clinic, the average American walks 3,000 to 4,000 steps a day, or roughly 1.5 to 2 miles, and we should aim for 10,000 steps per day. It’s a good idea to find out how many steps a day you walk now, as your own baseline, then you can STEP IT UP toward the goal of 10,000 steps by aiming to add extra steps every day for 4 weeks. If you already walk 10,000 steps or more, increase your goal. You can track your steps with an iPhone or Android, a sports watch like a Fitbit, or a pedometer (CWA has extra pedometers if your office needs them).

We will have prizes at Week 1, 2, 3, and 4 for the teams with the most cumulative steps divided by number of group members. So, you have multiple opportunities to STEP IT UP, and win a prize. Prizes will be gift cards, exercise and workout gear, and more. Questions? Email Jodi at jmulliganpfile@calwic.org.
TOTAL STEPS – Final

25,990,603 steps

Like walking from London to Tokyo.

117 Walkers

29 Teams throughout California 

Way to rock this competition Cal WIC! Great job. 

 

ROUND 4 WINNER

CRP WIC Walkers 

790,720 steps

158,144 / walker average

 

*If you need accommodations or would like to substitute something else for walking, let us know. We are happy to oblige and encourage all abilities to participate. Additionally, we know not everyone has access to safe walking paths, so please let us know and we can recommend some alternatives to you.

Support CWA

Cover of WIC-Tech publication

Access Resources

WIC Tech: A Matter of Equity
Learn more about ways WIC is modernizing and using technology.

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WIC farmer's market checks expire at the end of November, so don't forget to use them! https://t.co/lx7OjuJB6y calwic photo
WIC's increase to the #fruitandveg benefit has made a huge difference for WIC families. It's set to expire on 12/31 unlessan extension is included in the Appropriations process! Tell your local legislators to support this extension for #WIC families! https://t.co/AMrbawezzU https://t.co/Y06XVVVLV3 calwic photo
We need a tidal wave of calls to Congress in support of the #PUMPAct! Nervous about making the call? We're here to support you! Here's exactly what you can expect: https://t.co/0eCvz6WLib https://t.co/zBP6yMf2rK calwic photo
Are you pregnant or nursing? You may receive any of the three #COVID19 vaccines. Recent studies also show that vaccinated pregnant people pass antibodies to their developing baby in the womb. For more information on pregnancy and COVID-19 vaccines: https://t.co/LFTzrmtKId https://t.co/sjBPpp8dle calwic photo
9 million workers are counting on us to pass the PUMP Act and protect their right to continue breastfeeding after returning to work. We can't back down now. Call your rep in support of the #PUMPAct: https://t.co/0eCvz6WLib https://t.co/0PD5k81hoC calwic photo
The PUMP for Nursing Mothers Act is going to the House floor for a vote! Call on members of the U.S. House of Representatives to vote YES on the #PUMPAct. Text PUMP to 747464 or call 1-855-880-2155 and you will be connected to your Representative’s office. https://t.co/43NyTPlIdS calwic photo
California WIC Association
California WIC Association
BREAKING NEWS! Congress just passed the strongest lactation workplace support legislation ever. The PUMP Act expands protections for breastfeeding, chestfeeding, and lactating parents. Right now, four out of five U.S. mothers start out breastfeeding, but less than half are still breastfeeding at six months postpartum. One of the main causes for the drop-off in breastfeeding rates is the lack of break time and a private place to pump in the workplace. The PUMP Act closes the gap in the law and expands protections for all lactating parents who work outside of the home.

#PUMPAct #breastfeeding #chestfeeding #IPumpedHere #breastfeedingisbipartisan
California WIC Association
California WIC Association
WIC farmer's market checks expire at the end of November, so don't forget to use them!
California WIC Association
California WIC Association
WIC's increase to the #fruitandveggie benefit has made a huge difference for WIC families...but it's set to expire on December 31st unless funding for an extension is included in the Appropriations process! Tell your local legislators to support this extension for #WIC families! #ExtendTheWICBump #healthykids #healthyfamilies #childnutrition #californiaproduce

https://bit.ly/30HPgiJ

Congresswoman Barbara Lee Rep. Lucille Roybal-Allard Congressman Ken Calvert
Congressman David G. Valadao Rep. Pete Aguilar Congresswoman Norma Torres Representative Mike Garcia Rep. Josh Harder
California WIC Association
California WIC Association
We need a tidal wave of calls to Congress in support of the #PUMPAct! Nervous about making the call? We're here to support you! Here's exactly what you can expect: https://bit.ly/3DlFgJY

HEALTHY FAMILIES...STRONG COMMUNITIES...BRIGHT FUTURES!

CALIFORNIA WIC ASSOCIATION | 3960 INDUSTRIAL BLVD, SUITE 500 WEST SACRAMENTO, CA 95691 | PHONE: 916-572-0700