Mission & Impact
Our mission is to lead California communities to nourish, educate, support, and empower families in building a healthy future. We do so by promoting WIC and related services, including breastfeeding support, nutrition education, health care, family and employee wellness, and public health workforce development.
CWA seeks inclusion and partnership beyond the traditional WIC network, including businesses and corporations, vendors, allied public health and nutrition networks, and the general public.
To achieve our mission, our primary strategies include:
Training & Staff Development
Our Annual Conference, Fall Education Events, Webinars, Scholarships and promotion of other Training Opportunities provide continuing education for California’s 3,000+ WIC employees and allied staff.
Public Education & Advocacy
CWA staff and WIC Ambassadors actively educate leaders and communities about WIC and related issues at State, Federal, and local levels.
Research & Policy Analysis
Check out our Library for research and resources in breastfeeding, nutrition education, food access, technology, and more.
CWA has successfully impacted WIC and the welfare of young families throughout the past 30 years. Explore our timeline!